Exhibition
STATISTICS ABOUT VIETNAM MOTOR SHOW 2018
Vietnam Motor Show 2018 with the participation of 17 famous car manufacturers brought "eye-catching" performances to visitors. Below are the summarized data of the media effects that the event has achieved.
VIETNAM MOTOR SHOW 2018 |
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General information |
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Total area (exhibition, activities, ...) |
20,000 m2 |
Exhibitors | 15 prestigious indoor car brands and 3 outdoor car brands, ~100 exhibitors in the field of spare parts, accessories, banking, insurance and related fields |
Total number of cars on display |
120 cars |
Visitors | 185,000 turns |
Main events |
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Press Conference |
- Number of Journalists attending: 132 Journalists |
Press Day | > 200 Journalists/Reporters from Hanoi, Ho Chi Minh City and neighboring provinces deliver the news |
Opening Ceremony and VIP Tour | - Representatives of ministries, departments, branches and appropriate authorities - Senior leaders of 15 brands participating in VMS 2018 - >200 Journalists from press, radio and television agencies - Number of guests attending the opening day: nearly 10,000 people |
Online contest |
Number of participants: 10,000 |
Lucky Draw | Number of participants: 2,720 people |
Newspapers |
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Media sponsorship | 43 media sponsors |
Total Press articles about VMS | ~2,200 official news articles, >6,000 reaches; ~ 400 units delivering news |
Digital & Social Network |
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Topic “Vietnam Motor Show 2018” on Digital and Social Network |
was mentioned 30,633 times and the reach amount was 177,784,016 times |
Facebook Reach | > 744,000 reaches |
Website Views | > 200,000 views |
Video Views |
> 266,000 views |
Interactions on KOLs' channels | > 116,000 interactions |
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9.534 downloads |